Inspiration

How do you feel when it’s that time of year again? No, not the holidays…the annual conference. Most franchise systems and industries have annual conventions. If you are reluctant to travel and leave your daily routine to go to yours, here are 5 reasons to go to annual conferences:

1. Be with peers. Your daily routine might be all about clients, employees, and vendors. An annual conference is an opportunity to be with your peers. You can share, vent, and ask questions in a safe environment - not something you can do in a mixed group that includes your competitors.

I recently made the drive to Niagara Falls for the Canadian Franchise Association National Convention. Here is my math on the event: 14 hours of driving, 3 nights away from my home in Ottawa, 2 days away from my office, $2000 or so on registration, hotel, and food.

FOMO. I must admit that I didn't know this acronym. When a good friend recently used this phrase in an email to me, I had to open a new tab and Google it. Of course. FOMO. Fear OF Missing Out.  You know, that sense that you *should* be going to this event, you *should* be reading this book, you *should be doing something. Coulda, woulda, shoulda.

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